This is something that is once again brought to mind as I sit here, listening to Bob Dylan on Youtube. The last time I wrote of this was in my blog after watching something on PBS.
Music, indeed anything of a cultural nature, can only really be understood fully in the moment it is intended by those it is intended for. All those who follow afterwards are unable to fully understand the time in which it was done because they did not experience it. No matter how much we wish we could, we can never go back in time. Unfortunately, today there seems to be nothing unique, nor truly artistic in nature about mainstream culture. It is all corporate and contrived, run through the filter of focus groups and advertisers to see what will maximize profitability and offend only a few. Maybe the internet will permit the de-corporatization of culture to some extent, but only for the few who dare to question convention. Most never will, and instead will allow themselves to be spoon fed what they are to like and dislike by the guru's of culture and fashion, never questioning why they are to like it. Why else do tens of millions of lemmings watch American Idol every week, and eschew anything which can make them think or be different? They instead choose to have their emotions and feelings manipulated by mass marketing for the purpose of selling them some merchandise which is then associated with these feelings. Could a cultural maverick emerge in this setting? Yes, but then no. Yes, someone may rise from nowhere, but as soon as they do, they become corrupted by the corporate world and are turned to produce a more profitable product. Much like good brands of products that are bought up by Wal Mart, and then the brand is used to sell a lesser product. Just look at all of the groups that have sold out because their music is seen as being good for commercials. For example, REM once swore they would never allow their music to be used to sell products, yet the other day, I heard one of their songs being used to hock a Toyota.
This too applies to musclecars. Look at the retro cars being designed today. Then look at the prices. The original musclecars were cheap, fast fun marketed to the youth market in a time of low insurance premiums and cheap gas. A $40,000 Camaro or Challeneger is not the same thing. It is marketed to young professionals who can afford such an extravagance, or Baby Boomers wishing to relive the past. They are not youth market, or "every-man" cars like the originals. The last true Musclecar was the 1993 Mustang 5.0. It was cheap, fast, and responded well to modifications. Subsequent Mustangs have been pricey, and most are equipped with an engine that is expensive to play with. This is why the youth market played with Civics instead.
So what happens to everyone? Why does everyone get roped into a bland mechanical existence of meaningless drivel? To me it seems that most people are just filling their time until they die, but deluding themselves into thinking that is not what they are doing. Every 3-5 years, buy a new beige Camry,
Impala or Accord. Have kids. Buy a typical 3 bedroom 2 bath house, try to plan for retirement, etc. Never step outside the lines for fear of what would happen of you did. You may lose what little insignificant crap you have. Follow a career path, etc. Why? What's the whole point? What are you ultimately working towards in the end? All this gets you is a pine box 6 feet under when you are done. That is, unless God exists then it is all different, in a way. But that leads into a whole new set of existential questions.
What does all of this have to do with Dylan? Not too much I guess. I dunno why, but older 60's folk music makes me think like nothing else. Maybe that's why I like it. Anyhow, there's my random rant for today!