Why they killed Olds and saved Buick years ago is beyond me. Guess what the #1 selling nameplate is "Oldsmobile Cutlass".
First, Saturn cars are not junk. When I was with them the L models were being built on the Vectra platform same as Caddy, Saab and others.
They were/are a very good car for the money. As an x FOM for them, dealing with warrenty I know what I am talking about.
What screwed Saturn up was GM. Saturn had a great thing going and started to build brand loyalty like VW did with the Beetle.
Slowly the dealers became less "Saturn" and more "GM" due to pressure from other divisions.
GM also started to realign/pair brands years ago, I was at the meetings, but it was/is too little to late.
There was talk to having a few "GM" stores instead of fractured brand stores all over a city.
Maybe they will finally wise-up and do it (if they survive) instead of talking about it.
Unions had it's place and did good but I also feel the time for the Big Unions has passed.
The sweat shops are gone and OSHA ( thanks in part to the unions) is there to make sure workers are safe.