The reality is all car batteries sold in the US are made by only two or three manufacturers, and re-labeled for each retailer. The most important part of installing a battery is not the battery itself, but making sure everything else in your charging system is in good condition. All connections and grounds at the battery, starter, alternator, and all points between need to be clean, tight, and free of corrosion. Redundant grounds and heavier gauge cables are a great idea whenever possible. Use quality shrink wrap and a good soldering iron for all wiring repairs, and use soldered lug terminals for all heavy cables whenever possible. This is also important for getting the most life out of your alternator and starter. My Daytona has a quarter million miles on the factory installed starter, and has never given me a hint of trouble. And electrical tape has absolutely no business under the hood of a car.
Beyond that, regular maintenence is key. Inspect those connections at every oil change, and clean/repair/replace as needed. Also, if your battery is a maintenence type (meaning you have to check the fluid), then check that as well. Use distilled water if needed.
I've run everything from Wal-mart to Optima, and have never had a battery fail within it's warranty period- in fact, most last 2-3 years past.
Beyond that, regular maintenence is key. Inspect those connections at every oil change, and clean/repair/replace as needed. Also, if your battery is a maintenence type (meaning you have to check the fluid), then check that as well. Use distilled water if needed.
I've run everything from Wal-mart to Optima, and have never had a battery fail within it's warranty period- in fact, most last 2-3 years past.